Let's look at three ways in which you can not only make money while you're
writing your book, you can also market it. Your innovative marketing skills
will make your book more attractive to a publisher, so you may even get a book
contract long before your book is finished.
By the way: here's a big tip.
Realize that marketing your book is always up to you. Publishers do not market
for you. While they may pay for author tours for prospective bestsellers for
which they've paid million dollar advances, 99 per cent of authors market
their books themselves. Before a publisher gives you a contract, your editor
will want to see your marketing plan for your book.
Hence, if you've been marketing your book from the beginning, you're much
more attractive to a publisher.
1. Publish your book on your blog while you're writing
I've written about blogging your book many times, so I won't go over the
same ground again: it's essential. Moreover, your blog can earn income for you
as you use it for promotion.
2. Publish magazine articles based on your book while you're writing
Another way to build buzz for your book is to write magazine articles based
on it. All magazines give you a byline, and a mini bio, in which you can say
something like: "Sara Jane Masterson-Edwards currently hard at work on a book
tentatively titled ________. Read her blog at _________."
When you find checks from magazines in your mailbox every month or two,
they help to defray your costs as you write, and of course they build buzz for
your book, making you irresistible to publishers.
3. Publish ebooks based on your book while you're writing
Finally consider whether you can publish ebooks based on the topic of your
book while you're writing it. Hint: fiction doesn't sell well, so rather than
publishing a chapter of your mystery novel as an ebook, publish an ebook using
the research for your novel, viz: "Ten Ways to Protect Yourself from Identity
Theft". or "49 Clever Ways to Market Your Book."
Your ebook spin-offs may surprise you: you may make more money from your
ebooks than you eventually do for your book.
OK -- there you have three great ways to make money while you're writing
your book, and to generate buzz too.